Kroger to open ‘spoke’ grocery delivery center in North Jacksonville

Midwest grocery company Kroger is building-out a logistics operation in North Jacksonville to deliver fresh groceries.

Kroger Fulfillment Network LLC, part of Cincinnati-based The Kroger Co., is the tenant for a 62,208-square-foot space at 1 Imeson Park Blvd., No. 200.

The project is described as a cross-dock for mercantile goods, which means goods are brought in and quickly shipped out to their destination.

The city issued a permit May 11 for Caddell Construction Co. LLC of Jacksonville to build-out the space at a cost of $205,000.

Luckett & Farley Architects, Engineers and Interior Designers of Louisville, Kentucky, is the architect.

Kroger spokesperson Teresa Dickerson acknowledged the plans late afternoon May 12 and wants to provide more information when available. 

"We are so excited about the Jacksonville Market," she said by email.

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The fulfillment center is a new concept for Kroger, “where customer orders are picked daily by Fulfillment Center Associates and delivered to customer homes the following day in Kroger refrigerated vans by Deliver Drivers.”

It said the Tampa spoke will deliver Kroger Fresh products “to the coast.”

The Orlando Sentinel reported April 14 that Kroger shipped its first groceries from the Groveland facility directly to customers, but the company did not say it would build full stores in Central Florida.

It said customers can order on Kroger.com and the retailer’s app and groceries will be delivered in temperature-controlled vans. 

The Sentinel reported the service is expected to be available up to 90 miles from a hub and can increase with the “spoke locations.”

The Sentinel reported that Kroger CEO Rodney McMullen said at a news conference the Groveland center is designed eventually to serve the state and into Southern Georgia and Southern Alabama.

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